The stores are setting out their Christmas produce, light displays are being arranged, and, perhaps most important, Elf Yourself is up and running for another season. A free holiday e-greeting produced by JibJab Media Inc., Elf Yourself premiered in November of 2006. Since then, millions of people around the world have uploaded photos of themselves with their friends and family and produced videos of their loved ones frolicking as “Disco” or “Country” elves or in the “Elf Classic” that started it all. The new offerings this year are “Hip Hop Elves”, featuring modern break dancing, and “Singing Elves”, who perform a medley of holiday music.
I elfed myself and my family last year and got quite a kick out of watching us disco dancing together. With four styles of dance to choose from this year, it’s just like being on So You Think You Can Dance … while dressed in an elf costume … without the danger of being assigned the dreaded quickstep … or having to expend any actual energy.
‘Tis the season to spread some cheer. Click here to elf yourself .
Here’s a video of JibJab’s recent “elf invasion” in New York City to promote the 2009 launch of Elf Yourself. Note what appears to be a werewolf in the crowd enjoying the show.
July 16, 2009
The suffix ly is the latest victim of the current recession. Traditionally employed by the thousands as adverbs, many lys are finding themselves suddenly out of a job.
Hollywood has been hit hard by the downturn in suffix employment. Before a recent taping of the hugely popular So You Think You Can Dance, all lys were let go from the TV studio. In true the show must go on style, the program proceeded with its usual superb dancing and creative choreography, but the absence of lys from the building became painfully evident during the course of the show. Popular and charming Executive Producer Nigel Lythgoe, effusive judge Mary Murphy, and various guest choreographers put on brave faces but, left with no suffixes to help describe how well the dancers performed, subjected audience members to the following assaults on their hearing (note: the bracketed ly indicates where the missing suffix should have appeared): “It’s not going to happen that quick(ly)”; “you did so phenomenal(ly)”; “you two danced marvellous(ly)”; and “everything is going to go smooth(ly)”. Mr. Lythgoe had no comment regarding the lys’ departure from the show.
Lys perform various roles within their profession. They can, for example, work as adjectives as well as adverbs. Some are employed describing regularly scheduled events: a daily shower; a weekly meeting; a yearly check-up.
It is the lys working as adverbs, however, that have borne the brunt of mass layoffs. If the job description for lys employed in this area is reduced to the simplest of terms, it can be said that generally, if a word answers the question how, it is an adverb. If it is a word that can have ly added to it, it should be placed there.
She sings beautiful/beautifully.
She sings how? Beautifully.
We danced bad/badly.
We danced how? Badly.
A spokesperson for The Promotion of Ly in the English Language (PLEL) noted that WordNavigator.com lists 8742 words ending with ly and warned that the continued removal of ly from our vocabulary will have serious long-term negative effects on the English language.
Nigel Lythgoe and Mary Murphy